Retention Cohort Review

Who it is for

Customer success and product leads watching early retention after onboarding or a major release.

What you leave with

Cohort tables, interpretation notes, and three to five concrete questions for the next product cycle.

Included

• Cohort definitions agreed with your team
• Return and reactivation pattern analysis
• Written interpretation without vendor jargon
• Optional 60-minute Q&A call

Not included

• Predictive modeling or scoring systems
• Ongoing monthly reporting retainers unless separately arranged

How the work proceeds

1. Define Agree on cohort cuts and the return windows that matter.
2. Measure Calculate return patterns and spot breaks after key releases.
3. Interpret Explain what the numbers imply for onboarding and follow-up.

Preparation

Provide cohort-capable exports and release dates for the period under review.

Constraints

Needs at least eight weeks of consistent tracking for meaningful comparisons.