Engagement
Event Taxonomy Workshop
Agree on what to measure before the next release muddies the record.
Who it is for
Teams launching or reworking tracking in a business application.
What you leave with
A shared event catalog with naming rules, owners, and examples tied to real customer actions.
Included
- Pre-read of current tracking docs and release plans
- Two facilitated sessions with product and engineering
- Draft taxonomy with naming conventions and property definitions
- Handoff notes for instrumentation priorities
Not included
- Writing production tracking code
- Vendor selection for analytics tooling
How the work proceeds
- Inventory List current events and the customer actions they claim to represent.
- Workshop Resolve duplicates, gaps, and conflicting names with the people who ship features.
- Catalog Deliver a taxonomy draft your team can maintain after the engagement.
Preparation
Bring current event lists, a product roadmap slice, and decision-makers who can settle naming disputes.
Constraints
Best suited when at least one engineer and one product owner can attend both sessions.